Cookie & Privacy Policy – Aqua Pulse

Last updated: July 2025

1. How we use your information

This privacy notice explains what to expect when Aqua Pulse (manchesterwaterdispenser.co.uk) collects or processes your personal information.

We operate exclusively in the B2B sector and only retain data relevant to businesses and essential personnel. Any marketing data we use is:

  • Purchased from GDPR-compliant, approved providers
  • Screened for TPS (Telephone Preference Service) compliance
  • Used strictly for business-to-business communication

We do not purchase or use consumer (B2C) data.

2. Visitors to our website

When you visit manchesterwaterdispenser.co.uk, we use services like Google Analytics to collect anonymous visitor data — such as which pages are visited, how long visitors stay, and general behaviour patterns.
This information does not identify individuals and is only used to improve our website’s performance and user experience.

If we ever need to collect personal information (e.g., via a form), we will be transparent about why we are doing so and what it will be used for.

3. Use of cookies

By continuing to use our website, you consent to the use of cookies as described in this policy.

Cookies are small text files stored in your browser that help us recognize your device, remember preferences, and track general usage.

We use both:

  • Session cookies – which expire when you close your browser
  • Persistent cookies – which remain stored until manually deleted or expired

4. Cookies we set

We use essential cookies to ensure forms and validation systems work correctly, such as:

  • ddfmcode: Used to verify contact form submissions (persistent)
  • VERIFY_CODE: Used across all contact forms (session)

We also use cookies from:

  • WordPress (for blog functionality)
  • Google Analytics (Learn more)
  • Google Maps (Privacy Policy)
  • YouTube (Privacy Policy)

These cookies support services like maps, video embedding, and visitor tracking.

5. Why we use cookies

Cookies help us:

  • Recognise returning users
  • Understand how people interact with our site
  • Improve performance and usability
  • Provide secure and spam-free contact forms
  • Deliver relevant content and ads, if applicable

Cookies do not contain personally identifiable information, but may be linked to any data you voluntarily submit.

6. Third-party services and partner companies

In cases where Aqua Pulse cannot directly provide a service, your request may be passed to a trusted Partner Company. In such instances:

  • You will be informed
  • The Partner Company becomes the data controller
  • Your data will be processed under the Partner’s own privacy policy

Aqua Pulse is not responsible for how these third parties manage your data, but we only collaborate with GDPR-compliant providers.

7. Managing and blocking cookies

You can manage or block cookies through your browser settings. However, doing so may limit website functionality.

Examples:

  • Chrome: Settings > Privacy and Security > Cookies
  • Firefox: Preferences > Privacy & Security
  • Edge/IE: Internet Options > Privacy

To delete existing cookies, refer to your browser’s help section.

8. Contacting Aqua Pulse

If you have any questions about this policy or the data we hold about you, please contact us at:

📧 info@manchesterwaterdispenser.co.uk
🌐manchesterwaterdispenser.co.uk

9. Additional data handling

We may collect data when:

  • You contact us via LiveChat (handled via Lucky Orange)
  • You engage with us on social media (Facebook, Twitter, LinkedIn)
  • You call us – call times, numbers and durations may be logged. Calls may be recorded for training.
  • You email us – all messages and attachments are scanned for threats.

10. Data security & retention

Data is stored securely both on-site and off-site in secure data centres. Access is restricted and monitored. While no method is 100% secure, we follow industry best practices.
Personnel and lead-related data is retained for up to 6 months after the end of a commercial relationship unless required otherwise.

11. Changes to this policy

We may update this policy as necessary. All changes will be published on manchesterwaterdispenser.co.uk